One of the most frequently asked questions is, “What color foundation should I use?”

 

With so many shades and coverage options, figuring out where to start can be overwhelming. But don’t get intimidated! We aim to help as many beauty lovers as possible find the shade that makes them feel their best. Keep reading for a 2-step-by-step guide to discovering yours. 

Step 1: Determine your undertone.

There are three categories of undertones: cool, warm, and neutral. Cool undertones mean your skin has tones of blue, red or pink underneath. For warm undertones, your skin has gold, yellow or peach tones. Neutral means you have a combination of both warm and cool tones.

The easiest way to assess your undertones is by looking at the veins in your wrist. If your veins are blue, you most likely have cool undertones. If they’re green, you have warm undertones. If they’re blue-green, you have neutral undertones. 

Step 2: Select shades for your skin tone.

Now that you know your undertones, this and your skin tone will help you determine what foundation shade you need. If your skin has cool undertones, you’ll want to look for a red or pink-toned shade. For warm undertones, you’ll want a shade that has a gold or yellow base. For neutral undertones, you’ll want a neutral shade. 

If this is your first time choosing a foundation, we recommend trying at least a few shades to ensure you find the right one. But, to make your life easier, take our foundation quiz below.

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